PHOENIX-OoC Featured in Il Sole 24 Ore
On November 15, 2025, the Italian national business newspaper Il Sole 24 Ore published a full-page article highlighting Italian excellence in the biomedical and medical technology sectors in anticipation of MEDICA 2025.
Held annually in Düsseldorf, MEDICA 2025 is recognized as the world’s leading and most influential trade fair for medical devices, healthcare technologies, and digital health solutions. The event serves as a global reference point where industry leaders, research institutions, and innovators showcase cutting-edge solutions, establish strategic partnerships, and shape the future of the biomedical market.
PHOENIX-OoC in the National Spotlight
The article described PHOENIX-OoC as a pioneering European project aiming to revolutionize preclinical testing through the development of a paper-based Organ-on-a-Chip platform integrating (bio)sensors for real-time monitoring of cellular responses.
Particular emphasis was placed on the innovative use of paper as both a structural and functional material. This approach has the potential to:
- Reduce dependence on traditional animal models
- Lower research and development costs
- Enhance sustainability in laboratory practices
- Promote ethically advanced biomedical testing
Being featured in a nationally influential business newspaper significantly expanded awareness of the project’s scientific and technological value among institutional, industrial, and investment stakeholders.
The coverage reinforced the visibility of the entire PHOENIX-OoC consortium and positioned its partners among the innovators shaping the rapidly evolving biomedical ecosystem, particularly in the lead-up to MEDICA, where global market leaders and research pioneers define the future of healthcare technologies.
Read the full article HERE.
